Erin Mikail Staples 🧜♀️ Business communities x Fandoms
Community Advocate, Orbit. Education + Content, Rosieland.
I usually write two distinct pieces of editor’s notes to our podcast. Premium subscribers get a very personal burst of emotions and self-reflections (and the audio version of the podcast), while you all folks get a more restrained and action points focused version + YouTube. But I feel like making it different today ✨.
Erin rocket-jumps to our podcast full of emotions and energy so 4 of us heavily resonate for an hour. It left a sweet feeling as if we went to a nice friendly networking party together to geek out on what we think is important. Mmm…the sweet feeling 🍰 of networking.
Episodes like this are why we don’t brag about how awesome our speakers are or the topics of the podcast. It is the sweet-sweet aftertaste that matters 🧁.
No, it wasn’t obvious to me what fandoms and business communities have and don’t have in common.
Yes, I operate on numbers, traction, retention, and all other metrics that Lera calls disgusting and business-minded people 🕴️ call vital.
But then look at Erin, Lera, and Anna geeking out on Twilight, Supernatural, anime, and…just imagine you can get this kind of vibe around your brand and products. You just need to talk to your users like they’re humans instead of upselling them something, right?..
Lera tries to explain the “behave like a human” part to me weekly, but she cannot speak corporate. “To get exponential vs linear community growth” - I would explain it to myself.
In a way, this essay feels a bit like a text version of an Ohayo podcast episode. But a reminder about behaving on the internet like you’re human is always a good idea.
I feel that this podcast and all consulting work that we do as The Community Punks agency brings more humanity to the over-spammed internet inspires and explains why this makes sense. Every little step counts.
Links:
Laís de Oliveira explains how empathy grows communities
Tom Ross explains how to start strong communities
Ashley Friedlein explains what businesses can want from communities
Jobs:
Tristan Pollock from CTO.ai - you remember him from our show - is hiring a developer advocate:
https://careers.risepeople.com/ctoai/en/2343_developer-relations
You’ll work closely with our Product, Marketing and Sales team providing your expertise to create and deliver content that allows us to meaningfully engage with the developer community and enable them to use our tool and platform.
Support us 💞:
Ohayo podcast and few other things are for premium subscribers only. Subscribe now to support Lera and me if you love our work.
Or you can just share a link to this episode with your friend or tweet it. This motivates us to keep going!
“Hey friend, there’s the fun podcast where folks explore online communities and culture with interesting people from around the world. Give it a chance.“
You can also buy this sticker to support us. Lera designed it, Anna provided the cat (his name is Felix) and the iconic phrase.
The Community Show Hosts:
Community builders and digital content creators. Available for contract work.
Lera: artist, full-time gen z, queen 👑
Anna: founder, writer, engineer 👩🏻🔬
Olle: tech, relations, occasional cringe 🎥
Community and culture design in Discord
Lera and I have a community and culture design program for businesses that want to convert their ignorant followers to a lovely community on Discord.
Our customers are very happy about the results and we’re happy too.